![](https://cdn.myportfolio.com/574bd0f810baf5c8701a8f6bb831a984/fe786301-9eff-4aa4-97e9-f6eb2362ef69_car_1x1.jpg?h=f6c34155012068685a2e40ab9c1e6f13)
![](https://cdn.myportfolio.com/574bd0f810baf5c8701a8f6bb831a984/f4a7af31-f4e3-47b9-a76a-b52f832aa7da_car_1x1.jpg?h=8f06efe2c2b0daf50b7c682b36f82e68)
03/2021
LF-Z
Launching the Lexus electrification concept car of 2025
launch film, concept UI design, CG stills and virtual production
Lexus
![](https://cdn.myportfolio.com/574bd0f810baf5c8701a8f6bb831a984/a0f0a840236639.5776fdbb5b64a_car_1x1.jpg?h=e8268765dc0191bcf6f45d7610f46db2)
06/2016
an artificially intelligent director
Every year the Saatchi & Saatchi New Directors Showcase in Cannes asks what is the future of film making? This year we asked the provocative and timely question is it even human?
AI, innovation, film
Saatchi/Publicis
![](https://cdn.myportfolio.com/574bd0f810baf5c8701a8f6bb831a984/7b47b8c9-5c63-4388-9a70-67bea40cfbbe_car_1x1.gif?h=8ee799737fed13c160c48e8d1feebbbf)
![](https://cdn.myportfolio.com/574bd0f810baf5c8701a8f6bb831a984/ff7aba47586677.587ef4ac00b27_car_1x1.jpg?h=85c21877d28bf15e6ebdc6acfcb4fe98)
11/2016
The LIT IS
Lexus. Creating thumb stopping moments with 41,999 LEDs and leaning into entertainment with Dua Lipa via VEVO
motion graphics, experiential, digital art
Lexus
![](https://cdn.myportfolio.com/574bd0f810baf5c8701a8f6bb831a984/2f1b5b33-0f36-4afe-9095-a76e26e10e72_rwc_291x0x1018x1018x1018.png?h=1362ed670d37a1474ef218a6da186a0f)
03/2021
LF-Z AR
Creating digital access during Covid via AR for the new Lexus concept car.
AR
Lexus
![](https://cdn.myportfolio.com/574bd0f810baf5c8701a8f6bb831a984/8db49efa-0fd9-4e19-a184-a3ff1877cd6d_car_1x1.png?h=fd9f596b9615e6a3008a43e6a5930eba)
![](https://cdn.myportfolio.com/574bd0f810baf5c8701a8f6bb831a984/5565042b-080e-45f3-ab87-777adbd8615b_car_1x1.png?h=9303edcb4f6f96def824ce1828c7244e)
12/2022
Mikuna Foods
Creating a brand and velocity at retail for a plant based protein.
packaging, demand gen, marketing, brand
Mikuna Foods
![](https://cdn.myportfolio.com/574bd0f810baf5c8701a8f6bb831a984/b44bf624-2ad7-4a78-8029-67f1222fe05a_car_1x1.jpg?h=8e4ef450ca5d832e31a167459ffdef48)
06/2013
The Bureau
Announcing a much derided spin off of an award winning games series took a team effort and a brave client to create something remarkable.
advertising, content, keyart
2k Games
![](https://cdn.myportfolio.com/574bd0f810baf5c8701a8f6bb831a984/25530b40489571.5782c05c88ad5_car_1x1.jpg?h=cd735dbef92542cbdaa280b80d81e72f)
06/2014
Evolve
Evolve branding and advertising campaign
branding, advertising, logo
2K Video Games
![](https://cdn.myportfolio.com/574bd0f810baf5c8701a8f6bb831a984/b58d4940237343.5781b48117c88_car_1x1.jpg?h=006a07a93c4c87b22195a4960e874088)
01/2015
1000 ads
Facebook 1000 to 1 was a series of highly targeted and relevant video ads created for Lexus on Facebook.
advertising, social media, data driven, programming
Lexus
![](https://cdn.myportfolio.com/574bd0f810baf5c8701a8f6bb831a984/41fa34a8-8720-41ac-a442-ed58f3d4a30c_car_1x1.png?h=0d0522be97e5c27428d6d0f233dad2af)
![](https://cdn.myportfolio.com/574bd0f810baf5c8701a8f6bb831a984/b670a444-697a-430f-9f76-0f0b5778ded7_car_1x1.png?h=95eed7f0e5b3a8f50cfd6d0984b9a289)
11/2019
Real Time
Creating assets at scale and pushing the limits of real-time rendering
Real-Time, 3D, talks, innovation
Unity & Lexus
![](https://cdn.myportfolio.com/574bd0f810baf5c8701a8f6bb831a984/c53b3e77-1a32-4892-9866-278e9889942f_car_1x1.png?h=4238c6ebe88dfc28886f3870b86a8267)
11/2019
Lexus Brand
Telling deeper and longer stories in the digital realm.
Website, online storytelling, data driven & podcast
Lexus
![](https://cdn.myportfolio.com/574bd0f810baf5c8701a8f6bb831a984/58b82247281679.588a017273f45_car_1x1.jpg?h=c08ca18f0936dd2bc4badaa4f74fa5f9)
11/2016
The Sriracha IS
The hottest content marketing partnership EVER
Custom car, partnership, humor
Lexus
![](https://cdn.myportfolio.com/574bd0f810baf5c8701a8f6bb831a984/421a3a4d-e919-4829-a6f8-b39db0d28755_car_1x1.jpg?h=e313a88f09057dd8da1bac17b3fadd77)
05/2022
Mark Levinson
Revealing details via craftsmanship and electro mechanical engineering in both headphones and in automotive installation
Digital ads, content marketing
Mark Levinson / Harman / Samsung
![](https://cdn.myportfolio.com/574bd0f810baf5c8701a8f6bb831a984/92e129ac-a5d1-45d0-b13d-60940ae0ca4a_car_1x1.png?h=e8585b1b327eb12529668287fa462a71)
11/2016
Lexus IS
Creating a mid model refresh campaign that felt like a model launch
advertising, full campaign
Lexus
![](https://cdn.myportfolio.com/574bd0f810baf5c8701a8f6bb831a984/da610840512725.5782a7227e062_car_1x1.jpg?h=9884ab896a835962903d0a70cf477902)
06/2015
Elevate VR
Creating brand loyalty through sports sponsorship activation and innovative film making
innovation, VR, 360 filmmaking, first of it's kind
Lexus
![](https://cdn.myportfolio.com/574bd0f810baf5c8701a8f6bb831a984/12752340464823.57801cb5ad06b_car_1x1.jpg?h=8b00dd6286b5e3cc877e3ecf05d86921)
06/2016
Team One
12 years of service for an agency, this reel was from a year where everything was roses and we made some great work
reel
Team One
![](https://cdn.myportfolio.com/574bd0f810baf5c8701a8f6bb831a984/7ad11140494343.5781bc133d8d0_car_1x1.jpg?h=1f99f5661cbf094bcd7afda95fc7354e)
02/2008
L/Studio
L/Studio is a online content marketing play created and launched before the age of YouTube.
branding, animation, web design
Lexus
![](https://cdn.myportfolio.com/574bd0f810baf5c8701a8f6bb831a984/80e2be79-a763-4c2f-a493-33c360668184_rwc_270x0x900x900x900.png?h=0ec03a5863c96c1c98806e39134c0d41)
01/2016
Quantico VR
A first of it's kind; a VR media extension of an existing TV drama that launched ABC's VR platform.
innovation, media content, partnership, VR, 360 filmmaking
Lexus & ABC
![](https://cdn.myportfolio.com/574bd0f810baf5c8701a8f6bb831a984/cc26acfc-48d4-42c1-88f8-037681ceb6c5_car_1x1.jpg?h=dfba07b8e99f7cc0bac892738862682f)
01/2021
Pivot Cold Brew
Working direct with a brand and creating a brand of coldbrew coffee brand with packaging
Brand, design system, packaging
Pivot Coldbrew
![](https://cdn.myportfolio.com/574bd0f810baf5c8701a8f6bb831a984/e5922640494885.5781c4fb273dc_car_1x1.jpg?h=e7aa1f35267b0f7d48ad5451810066b3)
04/2015
Pitching Apple
Pitching Apple - I love new business and crafting presentations - this one was fun
Design, website, system design
New Business - Apple
![](https://cdn.myportfolio.com/574bd0f810baf5c8701a8f6bb831a984/fa050edb-035b-4b4a-bfb0-d805104a0b09_rwc_211x0x540x540x540.jpg?h=5bacf173e14628b0c9e1f090975b5ca1)
06/2013
Instafilm
The first collaboratively created film made out of instagram photos - this project got us invited to be one of the first 7 brands officially on the platform.
advertising, social media, innovation
Lexus
![](https://cdn.myportfolio.com/574bd0f810baf5c8701a8f6bb831a984/dfe58a21-b081-4a7b-9088-f52564374821_rwc_640x0x2560x2560x2560.png?h=75b85956600bf740e3b6a87f6263c67f)
04/2021
Malibu Honey
A makeover for our friends local honey company
brand identity, packaging, marketing
Malibu Honey