Automotive
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![](https://cdn.myportfolio.com/574bd0f810baf5c8701a8f6bb831a984/fe786301-9eff-4aa4-97e9-f6eb2362ef69_car_1x1.jpg?h=f6c34155012068685a2e40ab9c1e6f13)
![](https://cdn.myportfolio.com/574bd0f810baf5c8701a8f6bb831a984/f4a7af31-f4e3-47b9-a76a-b52f832aa7da_car_1x1.jpg?h=8f06efe2c2b0daf50b7c682b36f82e68)
03/2021
LF-Z
Launching the Lexus electrification concept car of 2025
launch film, concept UI design, CG stills and virtual production
![](https://cdn.myportfolio.com/574bd0f810baf5c8701a8f6bb831a984/92e129ac-a5d1-45d0-b13d-60940ae0ca4a_car_1x1.png?h=e8585b1b327eb12529668287fa462a71)
11/2016
Lexus IS
Creating a mid model refresh campaign that felt like a model launch
advertising, full campaign
![](https://cdn.myportfolio.com/574bd0f810baf5c8701a8f6bb831a984/41fa34a8-8720-41ac-a442-ed58f3d4a30c_car_1x1.png?h=0d0522be97e5c27428d6d0f233dad2af)
![](https://cdn.myportfolio.com/574bd0f810baf5c8701a8f6bb831a984/b670a444-697a-430f-9f76-0f0b5778ded7_car_1x1.png?h=95eed7f0e5b3a8f50cfd6d0984b9a289)
11/2019
Real Time
Creating assets at scale and pushing the limits of real-time rendering
Real-Time, 3D, talks, innovation
![](https://cdn.myportfolio.com/574bd0f810baf5c8701a8f6bb831a984/12752340464823.57801cb5ad06b_car_1x1.jpg?h=8b00dd6286b5e3cc877e3ecf05d86921)
06/2016
Team One
12 years of service for an agency, this reel was from a year where everything was roses and we made some great work
reel
![](https://cdn.myportfolio.com/574bd0f810baf5c8701a8f6bb831a984/c53b3e77-1a32-4892-9866-278e9889942f_car_1x1.png?h=4238c6ebe88dfc28886f3870b86a8267)
11/2019
Lexus Brand
Telling deeper and longer stories in the digital realm.
Website, online storytelling, data driven & podcast
![](https://cdn.myportfolio.com/574bd0f810baf5c8701a8f6bb831a984/7b47b8c9-5c63-4388-9a70-67bea40cfbbe_car_1x1.gif?h=8ee799737fed13c160c48e8d1feebbbf)
![](https://cdn.myportfolio.com/574bd0f810baf5c8701a8f6bb831a984/ff7aba47586677.587ef4ac00b27_car_1x1.jpg?h=85c21877d28bf15e6ebdc6acfcb4fe98)
11/2016
The LIT IS
Lexus. Creating thumb stopping moments with 41,999 LEDs and leaning into entertainment with Dua Lipa via VEVO
motion graphics, experiential, digital art
![](https://cdn.myportfolio.com/574bd0f810baf5c8701a8f6bb831a984/b58d4940237343.5781b48117c88_car_1x1.jpg?h=006a07a93c4c87b22195a4960e874088)
01/2015
1000 ads
Facebook 1000 to 1 was a series of highly targeted and relevant video ads created for Lexus on Facebook.
advertising, social media, data driven, programming
![](https://cdn.myportfolio.com/574bd0f810baf5c8701a8f6bb831a984/58b82247281679.588a017273f45_car_1x1.jpg?h=c08ca18f0936dd2bc4badaa4f74fa5f9)
11/2016
The Sriracha IS
The hottest content marketing partnership EVER
Custom car, partnership, humor
![](https://cdn.myportfolio.com/574bd0f810baf5c8701a8f6bb831a984/2f1b5b33-0f36-4afe-9095-a76e26e10e72_rwc_291x0x1018x1018x1018.png?h=1362ed670d37a1474ef218a6da186a0f)
03/2021
LF-Z AR
Creating digital access during Covid via AR for the new Lexus concept car.
AR
![](https://cdn.myportfolio.com/574bd0f810baf5c8701a8f6bb831a984/da610840512725.5782a7227e062_car_1x1.jpg?h=9884ab896a835962903d0a70cf477902)
06/2015
Elevate VR
Creating brand loyalty through sports sponsorship activation and innovative film making
innovation, VR, 360 filmmaking, first of it's kind